At the beginning of this year, I decided to take on the 100 Days of Design Challenge and was able to stick to it. (well, for the most)
These 100 days (plus a few extra lol) have taught me a lot about myself as a designer and even more so, this challenge has helped me to identify the type of design I enjoy doing most and that of course is still branding but, digging a little deeper; I’ve developed a deeper love for logo and product design.
Here are 5 things I’ve learned throughout this challenge followed by some of my favorite logo marks that I created.
It took me a minute to accept that every design I made wasn’t going to be my best. This was one of the reasons it was so hard to post on social media every day the way I wanted. Like every other creative, I am hard on myself when it comes to putting my work out into the world. Whether it’s for a challenge or a client, I pride myself on only putting out the best work that I can do, and in the case of the 100 Days of Design Challenge, I learned pretty quickly that done is better than perfect and I can always go back to a design I felt needed more work.
Piggybacking off of number one, I think it’s safe to say that quality design takes more than a day to complete. I sometimes couldn’t finish my designs until 11 pm and it would be too late to post (according to the Instagram algorithm). Although the designs I made were pretty cool (and I have to say, I’m pretty proud of myself for coming up with what marks that I did create; I know that every one of them could be better if I had more time to work on them.) This challenge has definitely made me realize that the initial turnaround times I had on my own service page may have been a bit over-promising especially when working with multiple clients at a time.
Yes! This was a daily challenge but one thing I found that helped me stay on track with creating daily was to plan my designs ahead of time at least two to three days so that I have time to think about what I’m designing prior to jumping into Illustrator.
This isn’t a social media challenge so don’t feel pressure to post on there every day. I actually stopped posting on Instagram and decided to share them afterward so that I could focus on just designing. (Stopping in the middle of the challenge did cause my feed to become a little stagnant so I’d suggest you plan them in your content calendars or just post them all at the end of the challenge.
If no one else has said it, I’ll be the first to say that 100 days is a lot! (for me at least) I still work full time; so, coming home from work to work on this challenge everyday did become more a time constraint than anything. While this was supposed to be a daily challenge, I usually only had about 5 hours to work on my daily challenge while also trying to actually run my business (talk about a challenge within a challenge). I wish I would have opted to participate in a shorter challenge and often contemplated quitting due to the lack of time I had. But, I pushed through and am oh so happy I did. I truly feel like this challenge helped me develop my time management skills, my ability to conceptualize ideas quicker and, I also started working on enhancing my lettering skills.
Challenges like this are great for designers no matter the level you’re currently in. The world of design is constantly growing and changing and there is always something to learn. Whether it’s 100 days, 30, or 14; I think it’s important that we challenge ourselves and never get comfortable with just knowing what we currently do.