Starting a business is hard, especially when you don’t really know where to start or have the right tools + resources. But how do you know which resources are the best for you and where can you find them?
This page was curated for the entrepreneur looking to start or grow their business successfully. We have carefully compiled a list of both free and paid resources available for you to build a business you can be proud of.
From visual to financial resources, we have just about everything you need to get going or elevate your current position.
Offers a free subscription account that allows you to connect with your audience and prospective supporters through email marketing. With Mailchimp, you can send your viewers’ customized emails for different events or categories in your business. You are allowed up to 1000 subscriptions before you have to pay for more storage; this gives you plenty of time to grow a solid brand and generate some revenue to put back into your business and marketing tools.
Take your marketing one extra step with Pinterest; make a cool graphic for your blog post, videos, or call to action. If you don’t use the app you should really consider starting; Pinterest is a great tool to bring more traffic to your business.
For digital marketing news and industry updates.
Get your business registered with Google, customize your brand description and hours.
This tool should be installed on everyone’s computer in my opinion. There’s nothing worse than reading something that’s terribly written. Grammarly helps make sure you fix all spelling and grammatical errors in everything your writing from, a corporate document to a simple email, when Grammarly is installed you’ll always know what needs to be corrected.
Easy to use call-to-action tool
Register your business to be easily located and to collect reviews and testimonials.
A custom visual site builder with a variety of themes and integrations for e-commerce, blogs, portfolios, newsletters, etc. This platform is recommended from experience. WordPress offers the opportunity to develop a unique custom website and is usually designed from start to finish to match your needs.
Visual site builder with a variety of themes and integrations for e-commerce, blogs, portfolios, newsletters, etc.
For e-commerce and online stores.
A digital project management tool used to plan and execute small and large projects. This collaboration tool offers a free and premium option and is recommended from experience.
Is free and offers a universal destination for all company files making it easier for anyone with permission to access documents and is recommended from experience.
A tool to store company files for easy access.
A business communication tool that offers many features, including chat rooms organized by topic, private groups, and direct messaging.
A simple CRM plugin for Gmail to help manage and share your sales leads.
I use it for project management with external teams who don’t know our Trello workflow
An online virtual whiteboard that allows you to collaborate in real-time.
Team password sharing and management tool.
A web host and the domain registrar. Highly recommended from experience.
Suggests all available .coms with a given keyword in the name
Allows you to quickly check for domain availability
Allows you to send, receive, and access your money securely and for free.
Accepts credit card payments with your phone, e.g. for market stalls and contractors
Allows you to accept payments and manage your business online.
Free and good enough for all your analytics needs
see how many people are searching relevant terms
Use targeting options to compare the approximate size and location of various leads through interests and demographics.
Upload a PDF, sell a printed book via Amazon
Make and print your own newspaper?
Create prototypes and sell your board and card games.
Quality stock photography
Search for photos with the appropriate usage rights for your project.
Great for backgrounds and textures.
Classes are authentic, actionable, and designed to help you bring what you’ve learned into the real world.
15 audio episodes covering Seth’s take on getting entrepreneurial
The Moz SEO Certification will give you the foundational knowledge you need to execute on SEO projects.
Carries news stories about entrepreneurship, small business management, and business.
A business, investing, and wealth-building resource for African Americans.
Published biweekly, it features original articles on finance, industry, investing, and marketing topics. Forbes also reports on related subjects such as technology, communications, science, and law.
The global leader in business and financial data, news, and insight.
Offers daily news for startup folks and hackers.
Offers daily new products.
Crowd-fund via pre-selling your products
Offers donations with a focus on arts and creative projects, including some which aren’t allowed on Kickstarter.
A for-profit crowdfunding platform that allows people to raise money for events such as projects, celebrations, and graduations to challenging circumstances like accidents and illnesses
This nonprofit website gives free business advice and offers affordable workshops from $20-$75
Provides information and assistance with tools and resources needed to start a business.
This photo editor app is really cool for creating aesthetics on your feed and building a brand style with your picture editing.
This is the best tool for creating graphics, Instagram story layouts, style guides, flyers, pdf. Files, and so much more. Can act as a graphic design tool but without all the hard work. You can create so much with the free version of this site’s software, with the right direction, Canva can really help you take your brand’s aesthetic to the next level.
These sites offer free stock images for your brand and company website. If you don’t have time to take pictures for a blog post or need a flat lay for a social media post, you can find something similar to what you’re looking for with these free stock sites.
Pages + Keynote
Both come with your Apple devices and are great programs for creating documents, PDFs, presentations, and more.